Seven Marine Done

Ididntdoit

Ididntdoit

Well-Known Member
Dec 5, 2007
2,777
South Florida
Boat Info
Dusky 217
Engines
Suzuki
Volvo bought this company in 2017.......for those that dont know, they produce 6-700hp outboards based on the Chevy LS - they are ceasing production because "big outboards are not the future" LOL......
 
That's right... it's not the biggest outboard you can get, it's how many you can get on the back of the boat!
 
So pretty tho......
IMG_3400.jpeg
 
Volvo is planning a transition to electric propulsion for environmental reasons. They are shutting Seven outboards because they don’t see high power outboards as part of that mission. I/o and pod drives were retained as part of their core business.

IDK why they didn’t just sell off the division it was no longer part of the strategic direction. They just release a new motor - they could have recouped some of the R&S cost.
 
It is too bad. These outboards are not for everyone and there is a niche for them. Definitely not a product for the bean counters to have under their control. Have you ever heard one starting up? They Sound like an old muscle car starting up. If they are not a fit for their company then sell that division off. Another big corporation killing a cool product that they paid too much for because at the time they just had to have it.
 
[/QUOTE]
Ididntdoit said:
Volvo bought this company in 2017.......for those that dont know, they produce 6-700hp outboards based on the Chevy LS - they are ceasing production because "big outboards are not the future" LOL......
Click to expand...
Well thats one way to get rid of the competition
 
Companies buy other companies for a variety of reasons. Sometimes they are buying the product line and the corresponding profit. Sometimes they are buying technology. Sometimes they are buying people. Sometimes they are buying market share or want to squeeze other players our of a market, or discourage competitors. Unless you are in the board room you dont always know the strategy, and even then the strategies change.

The idea that a company makes decisions based on what the customer wants is optimistic.
 
yobub said:
Companies buy other companies for a variety of reasons. Sometimes they are buying the product line and the corresponding profit. Sometimes they are buying technology. Sometimes they are buying people. Sometimes they are buying market share or want to squeeze other players our of a market, or discourage competitors. Unless you are in the board room you dont always know the strategy, and even then the strategies change.

The idea that a company makes decisions based on what the customer wants is optimistic.
Click to expand...
Yeah....why pay attention to those troublesome Customers. Oh yeah....they're the ones buying the product.
 
Surely that technology won't just be mothballed. That would be such a shame.

And I wonder what happened to their employee base. Would be so sad for all of them to have been involved in such a cool industry just to be put out on the street during pretty challenging times.
 
Sea Ray stopped making the 350 Sundancer one week after the election. Coincidence?
 
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